Yearly Archives: 2014

New beginnings in health communications

I am excited to announce that I am taking a new position with InspireHealth Integrative Cancer Care as their Marketing and Communications Manager. It is not very often when you have an opportunity to work with a world-leading health care

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Posted in Marketing, health, heath communications

Does Dad marketing need to modernize?

By now you have likely stumbled upon or sought out the brilliant viral video about the #worldstoughestjob, aka the American Greeting’s fake job posting video for the difficult and often thankless job of being a “Mom.” Now, in a very

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Posted in advertising

“Winning” on social media means using your words carefully

Sometimes success can be determined by the words you choose. In the world of social media, you have seconds to win over or lose your audience. This infographic from Quicksprout compiles a great list of buzz words that matter on

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Posted in social media